We recently dropped in on Chase Clymer's ecommerce podcast, Honest Ecommerce.

For an entire generation of Ecommerce marketers, growth was about as complicated as making a mimosa. Not anymore.

Leverage your post-purchase survey responses to automate workflows and become a better marketer.

A baseline survey, for our purposes here, informs the natural response rates for choices that may soon shift due to a marketing initiative. You run baseline surveys beforehand (often 30-60 days prior to a new initiative), so you can have a more accurate reading on lift after the fact.